Executive operating system
Executive Access
Brett Berson
Active Clients
...
Across 4 PMs
Pacing Behind
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vs contract
Your Open Promises
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This week
Red Flags
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Active this week
Live
Client Operations
Central hub. Per-client pages, weekly intel sweep, episode pacing, drought red flags, your promises tracker.
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Clients
4
PMs
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Eps YTD
Open dashboard
§
New
PM Playbook
Onboarding + reference for every PM. 39 sections across the client lifecycle. Per-user progress tracked.
39
Sections
150
Checks
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Team avg
Open playbook
Live
Outreach
Mailshake / LinkedIn outreach list tracking. Where's each list, who launched what, ready-for-LI signals.
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Active lists
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Ready for LI
Open outreach
Live
Workflow Board
Production status across every client. Where each episode is in the pipeline. Live from Trello.
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Booked
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Interviewed
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In production
Open workflow
PM Dashboards
Personal weekly checklist · client health · KPIs
Sofia
12 clients
Open →
Paula
10 clients
Open →
Zoe
9 clients
Open →
Julieta
3 clients · new
Open →
2026 Vision
10 themes · operations + client services
1Team CollaborationMore team calls, all team members more deeply integrated, more investing in culture, break down silos.
2In-Person as a DifferentiatorSF space open and operating by April 1. Media days w/ the Cadre playbook. More conferences. More studios.
3Production as a DifferentiatorIf a client can replicate themselves with AI tools, and get 80% there, they won't be a client for long. Create MASTERPIECES.
4Guest Relationships as a DifferentiatorBuild relationships with PR firms, and get more closely aligned with sales teams.
5Distribution as a DifferentiatorImplement all best practices to get more views, engagement, and reach for each podcast.
6All in on AIFor everything manual and repetitive, one by one — will look for all areas to use AI to level up as humans.
7Focus on NumbersGet very focused on KPIs and numbers where we can see where we stand in real time. Focus on total cost per episode.
8Eliminate Brett as a BottleneckOne by one, methodically identify and remove Brett as a bottleneck. Wider strategy to be less dependent on people.
9Expand Content FormatExpand to more formats: personality shows, more POV shows, conversational case studies, etc.
10MasterpiecesCreate content that's truly next-level masterpieces, that go viral as examples of amazing content.
Front Lines Studios · Internal OS
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